Research Basis
References that inform our methodology.
These external references inform how we test, measure, and interpret AI visibility. They are not endorsements of Signal Harbor and do not represent Signal Harbor client results.
AI features and your website
Guidance for site owners on how AI search features use and surface web content.
Google Search CentralStructured dataStructured data & schema documentation
Standards that make pages machine-readable so systems understand entities clearly.
Schema.orgBuyer behavior73% of B2B buyers use AI tools in purchase research
Multi-source analysis on AI search adoption and reported AI-search conversion vs. Google organic.
Loganix / PRNewswire, 2026Buyer behaviorHalf of B2B software buyers start in an AI chatbot
Survey reporting AI chatbots increasingly influencing software research and vendor shortlists.
G2, "The Answer Economy," 2026ResearchFrom Citation Selection to Citation Absorption
A framework distinguishing being cited from actually influencing the generated answer.
arXiv, 2026ResearchMeasuring Google AI Overviews
On source-selection differences and unsupported-claim risk in AI-generated answers.
arXiv, 2026These references inform Signal Harbor’s methodology. They are not endorsements of Signal Harbor and do not represent Signal Harbor client results.